• 微博
  • 微信微信二维码

广东省人民政府首页  >  要闻动态  >  广东要闻

曝出这么多不为人知的内幕

来源: 南方日报网络版     时间: 2018年10月18日 13:34:12
【字体:

7意彩app信誉平台官方,招龙虎和代理注册实力招商主管Q扣99277339,永久注册网址www.yicai269.com时时彩龙虎和,意彩彩票代理,意彩官网,意彩平台注册,意彩乐官网,意彩娱乐官方网站曝出这么多不为人知的内幕

天津滨海新区最大“定单式”限价房交房 德国5月份失业率降至6% 二十国集团一季度进出口贸易额双双下滑 印度上财年经济增长7.6% “吓死宝宝了”入选十大流行语 还有“我想静静” 河南官方通报“初中生疑遭暴力殴打死亡案” 不好好看护孩子事情有多大?都闹到最高法了! 南京高价地频出 一开发商欲“曲线拿地” 中金所:IF1606瞬间跌停是市场技术性卖盘所致 82名中国公民因涉嫌电信诈骗在土耳其被捕 南京高价地频出 一开发商欲“曲线拿地” 中荷合作“开班”:培养更有社会责任感的企业家 德勤中国长沙办事处成立 京交会论坛聚焦“一带一路”下的文化贸易新格局 武汉中国光谷:企业科技创新促发展

(  内)(参)(君)(获)(悉)(,雕)(爷)(牛)(腩)(原)(COO(首)(席)(运)(营)(官)()穆)(剑)(与)(老)(东)(家)(已)(经)(分)(手)(。这)(让)(许)(多)(业)(内)(人)(士)(联)(想)(到)(雕)(爷)(牛)(腩)(“营)(业)(状)(况)(不)(佳)(”、关)(店)(消)(息)(“不)(胫)(而)(走)(”……
  到)(底)(因)(何)(分)(手)(?雕)(爷)(牛)(腩)(又)(有)(哪)(些)(不)(为)(人)(知)(的)(内)(幕)(?内)(参)(君)(独)(家)(对)(话)(当)(事)(人)(揭)(秘)(。
  分)(手)(
  5月)(25日)(,人)(人)(湘)(创)(始)(人)(刘)(正)(在)(朋)(友)(圈)(发)(了)(一)(条)(动)(态)(:“未)(来)(三)(年)(第)(一)(弹)(!”与)(之)(相)(配)(的)(图)(片)(是)(刘)(正)(与)(穆)(剑)(在)(人)(人)(湘)(公)(司)(logo墙)(前)(的)(合)(影)(。
  内)(参)(君)(进)(一)(步)(打)(听)(,刘)(正)(确)(认)(:穆)(剑)(正)(式)(加)(盟)(人)(人)(湘)(担)(任)(CEO,全)(面)(负)(责)(人)(人)(湘)(整)(体)(业)(务)(工)(作)(。
  事)(实)(上)(,早)(在)(3个)(月)(前)(,穆)(剑)(已)(经)(离)(开)(雕)(爷)(牛)(腩)(,加)(入)(了)(深)(圳)(一)(家)(有)(餐)(饮)(业)(务)(的)(酒)(店)(集)(团)(,后)(被)(刘)(正)(邀)(回)(北)(京)(。
  在)(很)(多)(业)(内)(人)(士)(看)(来)(,雕)(爷)(牛)(腩)(营)(业)(状)(况)(不)(佳)(,关)(店)(消)(息)(不)(胫)(而)(走)(,发)(展)(前)(景)(不)(被)(看)(好)(……这)(些)(原)(因)(都)(为)(穆)(剑)(的)(离)(开)(埋)(下)(了)(伏)(笔)(。
  不)(过)(,雕)(爷)(牛)(腩)(所)(属)(的)(一)(宗)(餐)(饮)(管)(理)(公)(司)(CEO孙)(丽)(婷)(表)(示)(,穆)(剑)(并)(非)(主)(动)(离)(开)(,双)(方)(的)(确)(理)(念)(不)(合)(。
  真)(实)(原)(因)(究)(竟)(是)(什)(么)(?5月)(27日)(上)(午)(,内)(参)(君)(在)(人)(人)(湘)(总)(部)(,见)(到)(了)(穆)(剑)(。
  内)(幕)(
  2013年)(,雕)(爷)(牛)(腩)(诞)(生)(,并)(通)(过)(一)(系)(列)(事)(件)(营)(销)(,逐)(渐)(进)(入)(公)(众)(视)(野)(,名)(噪)(一)(时)(。
  同)(年)(6月)(,曾)(在)(肯)(德)(基)(、小)(肥)(羊)(等)(任)(职)(高)(管)(多)(年)(的)(穆)(剑)(受)(邀)(加)(入)(,担)(任)(COO。
  互)(联)(网)(人)(与)(传)(统)(餐)(饮)(人)(注)(定)(玩)(不)(到)(一)(起)(?
  即)(使)(已)(经)(离)(开)(雕)(爷)(牛)(腩)(,穆)(剑)(对)(这)(位)(老)(东)(家)(还)(是)(颇)(多)(肯)(定)(,例)(如)(他)(说)(:雕)(爷)(的)(格)(局)(和)(视)(野)(很)(高)(,品)(牌)(定)(位)(准)(确)(,对)(食)(材)(和)(品)(质)(的)(要)(求)(方)(面)(一)(直)(坚)(持)(。
  不)(过)(,穆)(剑)(也)(坦)(承)(了)(自)(己)(与)(雕)(爷)(孟)(醒)(之)(间)(存)(在)(的)(诸)(多)(分)(歧)(。
  分)(歧)(①把)(情)(怀)(当)(产)(品)(
  “雕)(爷)(是)(互)(联)(网)(出)(身)(,也)(是)(很)(有)(品)(位)(的)(美)(食)(家)(,但)(我)(认)(为)(他)(不)(能)(代)(表)(我)(们)(的)(顾)(客)(。”穆)(剑)(说)(。
  例)(如)(,雕)(爷)(经)(常)(去)(世)(界)(各)(地)(的)(知)(名)(餐)(厅)(品)(尝)(美)(食)(,于)(是)(也)(会)(按)(照)(这)(样)(的)(标)(准)(来)(打)(造)(自)(己)(的)(餐)(厅)(——寻)(找)(最)(好)(的)(食)(材)(,提)(供)(高)(逼)(格)(的)(环)(境)(和)(服)(务)(,做)(足)(仪)(式)(感)(……
  见)(穆)(剑)(之)(前)(,内)(参)(君)(特)(意)(去)(雕)(爷)(牛)(腩)(北)(京)(君)(太)(百)(货)(店)(、西)(单)(老)(佛)(爷)(店)(、朝)(阳)(大)(悦)(城)(店)(逐)(一)(体)(验)(。客)(观)(地)(说)(,雕)(爷)(刻)(意)(追)(求)(的)(东)(西)(得)(到)(充)(分)(体)(现)(,例)(如)(,店)(面)(环)(境)(颇)(有)(特)(色)(,座)(位)(、灯)(光)(等)(客)(户)(体)(验)(舒)(适)(,餐)(具)(用)(品)(感)(觉)(很)(上)(档)(次)(;服)(务)(员)(着)(装)(整)(洁)(,戴)(着)(黑)(色)(轻)(薄)(面)(纱)(,上)(菜)(前)(详)(细)(介)(绍)(每)(样)(食)(材)(,随)(时)(留)(心)(客)(人)(的)(一)(举)(一)(动)(。
  显)(然)(,雕)(爷)(开)(餐)(厅)(带)(着)(强)(烈)(的)(情)(怀)(。
  “雕)(爷)(他)(们)(平)(时)(吃)(的)(都)(是)(客)(单)(价)(在)(800元)(以)(上)(的)(店)(,但)(是)(把)(这)(种)(要)(求)(加)(在)(客)(单)(价)(150元)(的)(店)(上)(,其)(实)(是)(有)(问)(题)(的)(。”穆)(剑)(认)(为)(,后)(者)(的)(顾)(客)(非)(常)(实)(在)(,最)(在)(乎)(的)(其)(实)(就)(是)(好)(吃)(。
  穆)(剑)(结)(合)(多)(年)(从)(事)(餐)(饮)(的)(经)(验)(,想)(做)(出)(调)(整)(,但)(注)(定)(是)(一)(条)(艰)(难)(的)(道)(路)(。
  分)(歧)(②营)(销)(脱)(离)(产)(品)(
  在)(很)(多)(人)(看)(来)(,雕)(爷)(牛)(腩)(擅)(长)(营)(销)(。例)(如)(,花)(500万)(元)(购)(买)(戴)(龙)(师)(傅)(的)(牛)(腩)(饭)(配)(方)(;邀)(请)(众)(多)(明)(星)(名)(人)(试)(吃)(;与)(苍)(老)(师)(同)(吃)(一)(口)(咖)(喱)(;和)(留)(几)(手)(共)(啃)(一)(块)(牛)(腩)(……正)(是)(这)(一)(系)(列)(事)(件)(营)(销)(,让)(雕)(爷)(牛)(腩)(迅)(速)(打)(开)(知)(名)(度)(。
  很)(多)(人)(怀)(着)(强)(烈)(的)(猎)(奇)(心)(理)(,纷)(纷)(前)(去)(体)(验)(:做)(互)(联)(网)(的)(、做)(房)(地)(产)(、做)(金)(融)(的)(,甚)(至)(组)(团)(来)(……雕)(爷)(牛)(腩)(一)(度)(生)(意)(火)(爆)(,门)(口)(排)(起)(了)(长)(队)(。
  主)(演)(多)(部)(电)(视)(剧)(的)(明)(星)(钱)(泳)(辰)(曾)(对)(内)(参)(君)(表)(示)(,他)(和)(另)(一)(位)(明)(星)(好)(友)(韩)(栋)(为)(了)(满)(足)(好)(奇)(心)(,特)(意)(去)(品)(尝)(了)(雕)(爷)(牛)(腩)(。“这)(部)(分)(人)(达)(到)(总)(客)(流)(量)(的)(60%。”穆)(剑)(说)(。
  然)(而)(,“仔)(细)(看)(你)(会)(发)(现)(,这)(些)(营)(销)(与)(产)(品)(本)(身)(并)(没)(有)(融)(为)(一)(体)(。适)(用)(于)(快)(消)(品)(的)(营)(销)(手)(段)(未)(必)(适)(合)(餐)(饮)(。”穆)(剑)(谈)(了)(自)(己)(的)(看)(法)(,与)(其)(今)(天)(反)(手)(摸)(个)(肚)(脐)(,明)(天)(请)(几)(个)(大)(咖)(,不)(如)(把)(他)(们)(对)(食)(材)(的)(严)(苛)(等)(匠)(心)(做)(法)(加)(以)(宣)(传)(推)(广)(。
  穆)(剑)(表)(示)(,满)(足)(了)(好)(奇)(心)(之)(后)(,猎)(奇)(的)(人)(不)(再)(来)(了)(,雕)(爷)(牛)(腩)(生)(意)(也)(就)(随)(之)(下)(滑)(。
  孙)(丽)(婷)(却)(表)(示)(,目)(前)(雕)(爷)(牛)(腩)(经)(营)(状)(况)(平)(稳)(,他)(们)(也)(在)(思)(考)(如)(何)(给)(消)(费)(者)(带)(来)(更)(多)(的)(惊)(喜)(。
  分)(歧)(③雕)(爷)(本)(人)(很)(任)(性)(
  由)(于)(猎)(奇)(顾)(客)(占)(了)(绝)(大)(多)(数)(,雕)(爷)(牛)(腩)(的)(老)(顾)(客)(就)(较)(少)(,仅)(仅)(只)(有)(总)(顾)(客)(数)(的)(10%—20%。“老)(顾)(客)(占)(50%比)(较)(合)(理)(。”穆)(剑)(说)(。
  内)(参)(君)(在)(雕)(爷)(牛)(腩)(体)(验)(后)(,总)(体)(感)(觉)(是)(,餐)(品)(不)(错)(,环)(境)(良)(好)(,服)(务)(值)(得)(称)(赞)(。虽)(然)(150元)(的)(客)(单)(价)(略)(高)(,但)(在)(北)(京)(,应)(该)(也)(不)(缺)(有)(支)(付)(能)(力)(的)(人)(。为)(什)(么)(回)(头)(客)(那)(么)(少)(?
  穆)(剑)(表)(示)(,雕)(爷)(牛)(腩)(虽)(然)(品)(牌)(不)(错)(,服)(务)(不)(错)(,但)(本)(身)(的)(产)(品)(设)(置)(有)(问)(题)(:只)(有)(四)(道)(主)(菜)(,顾)(客)(到)(店)(用)(餐)(必)(须)(点)(主)(菜)(,一)(个)(礼)(拜)(就)(全)(吃)(遍)(了)(。中)(国)(的)(食)(客)(大)(多)(求)(新)(求)(变)(,吃)(完)(以)(后)(就)(没)(有)(再)(去)(的)(动)(力)(了)(。
  在)(雕)(爷)(牛)(腩)(这)(次)(能)(吃)(到)(的)(美)(食)(,说)(不)(定)(下)(次)(再)(去)(救)(没)(有)(了)(。
  而)(另)(一)(方)(面)(,雕)(爷)(牛)(腩)(在)(推)(新)(产)(品)(方)(面)(又)(略)(显)(任)(性)(随)(意)(。例)(如)(一)(个)(月)(推)(一)(款)(新)(的)(沙)(拉)(替)(换)(掉)(原)(来)(的)(产)(品)(,顾)(客)(再)(来)(发)(现)(自)(己)(喜)(欢)(吃)(的)(没)(了)(。
  而)(且)(,雕)(爷)(牛)(腩)(在)(产)(品)(研)(发)(上)(随)(意)(性)(也)(较)(大)(:有)(时)(候)(雕)(爷)(自)(己)(在)(外)(地)(吃)(到)(一)(款)(好)(吃)(的)(,或)(者)(朋)(友)(推)(荐)(了)(一)(款)(产)(品)(,他)(就)(会)(要)(求)(研)(发)(推)(出)(,而)(没)(有)(严)(谨)(的)(调)(研)(。
  这)(样)(的)(结)(果)(是)(,雕)(爷)(牛)(腩)(2015年)(出)(了)(20多)(道)(新)(菜)(,仅)(研)(发)(和)(餐)(具)(的)(费)(用)(都)(超)(过)(了)(产)(品)(本)(身)(的)(费)(用)(。
  在)(有)(经)(验)(的)(餐)(饮)(人)(看)(来)(,这)(种)(打)(法)(其)(实)(是)(有)(问)(题)(的)(。“我)(觉)(得)(我)(们)(需)(要)(制)(定)(一)(个)(计)(划)(,例)(如)(今)(年)(主)(攻)(配)(方)(,明)(年)(侧)(重)(食)(材)(等)(,而)(不)(是)(想)(起)(什)(么)(做)(什)(么)(。”穆)(剑)(说)(。
  分)(歧)(④老)(板)(与)(高)(管)(不)(在)(一)(个)(频)(率)(
  每)(个)(人)(今)(天)(的)(行)(为)(由)(其)(过)(往)(经)(历)(所)(决)(定)(。雕)(爷)(是)(互)(联)(网)(人)(出)(身)(,而)(穆)(剑)(是)(餐)(饮)(人)(出)(身)(。两)(个)(人)(过)(往)(的)(不)(同)(,决)(定)(了)(思)(维)(的)(差)(异)(。
  “我)(们)(相)(处)(时)(,更)(多)(的)(是)(上)(下)(级)(的)(关)(系)(,不)(太)(对)(等)(。他)(比)(较)(不)(按)(常)(理)(出)(牌)(,我)(们)(认)(为)(很)(多)(有)(道)(理)(的)(被)(他)(否)(决)(了)(;往)(往)(无)(心)(的)(一)(句)(他)(又)(觉)(得)(有)(道)(理)(。”穆)(剑)(显)(得)(颇)(为)(无)(奈)(。
  个)(人)(过)(往)(的)(不)(同)(,决)(定)(了)(思)(维)(的)(差)(异)(
  例)(如)(,在)(餐)(厅)(设)(计)(上)(,需)(要)(醒)(目)(的)(标)(志)(来)(吸)(引)(顾)(客)(。然)(而)(,雕)(爷)(基)(于)(自)(己)(的)(审)(美)(,要)(求)(把)(logo做)(得)(很)(小)(,觉)(得)(这)(样)(才)(是)(艺)(术)(和)(逼)(格)(。在)(穆)(剑)(看)(来)(,互)(联)(网)(人)(做)(餐)(饮)(,有)(一)(些)(还)(是)(比)(较)(理)(想)(化)(的)(。
  还)(有)(在)(产)(品)(上)(,研)(发)(团)(队)(试)(好)(的)(产)(品)(,雕)(爷)(觉)(得)(不)(行)(,就)(一)(票)(否)(决)(。
  虽)(然)(彼)(此)(观)(念)(不)(同)(,但)(双)(方)(不)(断)(磨)(合)(,一)(度)(向)(着)(乐)(观)(的)(方)(向)(改)(造)(。然)(而)(,2014年)(年)(底)(的)(互)(联)(网)(大)(会)(上)(,面)(对)(记)(者)(提)(出)(的)(“雕)(爷)(牛)(腩)(不)(好)(吃)(”,雕)(爷)(激)(烈)(回)(应)(:“你)(要)(是)(每)(天)(去)(吃)(三)(五)(块)(钱)(的)(盒)(饭)(,你)(当)(然)(觉)(得)(雕)(爷)(牛)(腩)(不)(好)(吃)(了)(,你)(记)(忆)(里)(全)(是)(\L丝)(、妈)(妈)(的)(味)(道)(。”
  在)(这)(之)(后)(,雕)(爷)(坚)(持)(:只)(要)(把)(产)(品)(做)(到)(极)(致)(,肯)(定)(会)(有)(人)(来)(吃)(。不)(可)(否)(认)(,雕)(爷)(牛)(腩)(的)(目)(标)(客)(户)(中)(有)(这)(样)(的)(人)(,但)(数)(量)(、频)(次)(不)(一)(定)(能)(把)(店)(撑)(起)(来)(,到)(了)(2015年)(1月)(份)(,不)(得)(不)(关)(了)(1家)(店)(。
  眼)(看)(生)(意)(下)(滑)(,雕)(爷)(甚)(至)(想)(要)(增)(加)(外)(卖)(。“我)(坚)(决)(不)(同)(意)(这)(么)(做)(,但)(没)(办)(法)(改)(变)(老)(板)(,不)(能)(看)(着)(品)(牌)(毁)(在)(自)(己)(手)(里)(,最)(后)(就)(好)(聚)(好)(散)(了)(。”穆)(剑)(说)(。
  结)(语)(
  在)(内)(参)(君)(看)(来)(,这)(也)(几)(乎)(是)(跨)(界)(餐)(饮)(中)(,互)(联)(网)(人)(与)(传)(统)(餐)(饮)(经)(营)(者)(之)(间)(分)(歧)(的)(缩)(影)(。
  虽)(然)(已)(经)(离)(开)(雕)(爷)(牛)(腩)(,但)(穆)(剑)(依)(旧)(认)(为)(,雕)(爷)(牛)(腩)(是)(一)(个)(不)(错)(的)(品)(牌)(,整)(体)(盈)(利)(不)(错)(,如)(果)(能)(够)(迅)(速)(调)(整)(,仍)(然)(会)(有)(很)(大)(的)(发)(展)(空)(间)(。
  他)(说)(,目)(前)(雕)(爷)(牛)(腩)(在)(北)(京)(有)(6家)(店)(,如)(果)(关)(掉)(几)(家)(,确)(保)(在)(3家)(左)(右)(,还)(是)(能)(保)(持)(排)(队)(的)(状)(况)(。此)(外)(,在)(上)(海)(、广)(州)(和)(深)(圳)(,每)(个)(城)(市)(开)(3家)(店)(左)(右)(,会)(比)(都)(开)(在)(北)(京)(发)(展)(更)(加)(良)(性)(。
  雕)(爷)(牛)(腩)(团)(队)(目)(前)(在)(产)(品)(上)(形)(成)(了)(一)(些)(套)(路)(,比)(如)(一)(定)(要)(放)(鲍)(鱼)(等)(珍)(惜)(食)(材)(,所)(有)(产)(品)(价)(位)(都)(保)(持)(一)(个)(水)(平)(线)(。但)(在)(穆)(剑)(看)(来)(,做)(生)(意)(定)(位)(很)(重)(要)(,例)(如)(西)(贝)(有)(价)(格)(高)(的)(产)(品)(,也)(有)(价)(格)(低)(的)(产)(品)(,档)(次)(要)(拉)(开)(。
)


相关文章

版权所有:南方新闻网 粤ICP备05070829 网站标识码4400000131
主办:南方新闻网 协办:广东省经济和信息化委员会 承办:南方新闻网
建议使用1024×768分辨率 IE7.0以上版本浏览器
意 彩 彩 票






图说新闻

更多>>

合作伙伴

友情链接:
重庆时时彩高手论坛 时时彩论坛 时时彩攻略 重庆时时彩高手论坛


返回首页